Public Relations Writing: Form & Style (with Errata Sheet)

Public Relations Writing: Form & Style (with Errata Sheet)

PUBLIC RELATIONS WRITING: FORM AND STYLE combines the practical approach of a trade book with the fundamental principles and theories of Public Relations to provide you with the essential techniques and methods needed to write with understanding and purpose. This text guides you through a logical progression of PR writing, starting with an explanation of how this kind of writing is unique and by exploring the legal and ethical obligations. The writing principles section, which covers both style and techniques, is followed by Public Relations writing assignments that you'll likely have to do in your early jobs: emails, memos, letters, reports and proposals, backgrounders and position papers. Writing for mass media and the more complex public relations writing functions, including media kits, media pitches, print and online newsletters, brochures, magazines, including those online, and annual reports are also covered in this comprehensive guide.

  • ASIN: 0495566764

The Elements of F*cking Style: A Helpful Parody

The Elements of F*cking Style: A Helpful Parody

The truth about English is that it can get pretty boring. Dangling modifiers, gerunds, punctuation marks--it's enough to make you want to drop out of high school. Swearing and sex on the other hand, well, these time-honored pastimes warm the cockles of our hearts. Now, The Elements of F*cking Style drags English grammar out of the ivory tower and into the gutter, injecting a dull subject with a much-needed dose of color.This book addresses everything from common questions ("What the hell is a pronoun?") to philosophical conundrums ("Does not using paragraphs or periods make my thesis read like it was written by a mental patient?"). Other valuable sections include:•All I've got in this world are my sentences and my balls, and I don't break 'em for nobody •A colon is more than an organ that gets cancer•Words your bound to f*ck up One glance at your friend's blog should tell you everything you need to know about the sorry state of the English language. This book gives you the tools you need to stop looking like an idiot on message boards and in interoffice memos. Grammar has never before been so much f*cking fun.

  • Brand: Griffin
  • ASIN: 031258377X

The Slaughtered Virgin of Zenopolis: A funny urban crime comedy that will have you laughing out loud (Inspector Capstan Book 1)

The Slaughtered Virgin of Zenopolis: A funny urban crime comedy that will have you laughing out loud (Inspector Capstan Book 1)

WARNING: This book contains strong language, unnecessary violence, gratuitous sex, implausible situations and irreverent British humour, and should therefore not be read by anyone. INTRODUCTIONDetective Inspector Capstan investigates a murder at Bath's almost famous Basin Museum, a hapless armed robbery, the theft of ancient Roman weaponry and the answer to “one across” in the local newspaper. Meanwhile, the city is under threat of Roman invasion and their leader, sexy young exhibitionist Becky Philips, is taking no prisoners."This has all the characteristics to make it a cult classic and I can't wait to start the follow ups." Read it Ray, Amazon.co.uk“Funny, quirky, absurd, and silly and altogether BRILLIANT.”Ldub, Amazon.com"Just read it, honestly, its great. Odd. But great."ALT31, Amazon.co.uk"Very funny, unpredictable, good pace. I'm now reading his second book and so far just as good and just as unpredictable. If you have a sense of humour and want to be amused and entertained this is the writer for you."Amazon Customer, Amazon.co.uk"What an amazing book - I loved it! It really is laugh out, and was a most hilarious read - great fun! Love Becky, and enjoyed all her exploits - poor Cat Spam! More like this one please David Blake, and very well done. One of the funnies...

  • ASIN: B01ALOWJN0

Trickster: Native American Tales, A Graphic Collection

Trickster: Native American Tales, A Graphic Collection

2010 Maverick Award winner, 2011 Aesop Prize Winner – Children’s folklore section, and a 2011 Eisner Award Nominee. All cultures have tales of the trickster – a crafty creature or being who uses cunning to get food, steal precious possessions, or simply cause mischief. He disrupts the order of things, often humiliating others and sometimes himself. In Native American traditions, the trickster takes many forms, from coyote or rabbit to raccoon or raven. The first graphic anthology of Native American trickster tales, Trickster brings together Native American folklore and the world of comics. In Trickster, 24 Native storytellers were paired with 24 comic artists, telling cultural tales from across America. Ranging from serious and dramatic to funny and sometimes downright fiendish, these tales bring tricksters back into popular culture. 

  • Brand: Fulcrum Publishing
  • ASIN: 1555917240

Contemporary Art: A Very Short Introduction

Contemporary Art: A Very Short Introduction

Contemporary art has never been so popular, but what is its role today and who is controlling its future? Contemporary art is supposed to be a realm of freedom where artists shock, break taboos, flout generally received ideas, and switch between confronting viewers with works of great emotional profundity and jaw-dropping triviality. But away from shock tactics in the gallery, there are many unanswered questions. Who is really running the art world? What effect has America's growing political and cultural dominance had on art?Here Julian Stallabrass takes us inside the international art world to answer these and other controversial questions, and to argue that behind contemporary art's variety and apparent unpredictability lies a grim uniformity. Its mysteries are all too easily explained, its depths much shallower than they seem. Contemporary art seeks to bamboozle its viewers while being the willing slave of business and government. This book is your antidote and will change the way you see contemporary art.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central proble...

  • Brand: imusti
  • ASIN: 0192806467

Ready-to-Use Celtic Designs: 96 Different Royalty-Free Designs Printed One Side (Dover Clip Art Ready-to-Use)

Ready-to-Use Celtic Designs: 96 Different Royalty-Free Designs Printed One Side (Dover Clip Art Ready-to-Use)

Artists and crafters who want to add the magic of Celtic design to their next project will welcome this treasury of royalty-free motifs. Graphic designer Mallory Pearce has rendered 96 different designs, in three different sizes, featuring the sinuous interlacements, stylized mythical creatures, abstracts, geometrics, and other elements that give Celtic art its distinctive look. Clear, crisp, and professionally drawn, these motifs will lend themselves to a host of art and craft purposes.

  • Brand: Mallory Pearce
  • ASIN: 0486289869
  • UPC: 800759289868

Man Repeller: Seeking Love. Finding Overalls.

Man Repeller: Seeking Love. Finding Overalls.

Engage using #manrepeller. Silk parachute pants. A gold lamé jumpsuit. Ankle boots with fringe. Were these fashion-forward items sending men running in the opposite direction? Maybe, but Leandra Medine never cared.Slipping into drop-crotch shorts and a boxed sequin blazer in the dressing room of Topshop in downtown Manhattan, a brokenhearted Leandra had an epiphany. Looking in the mirror, she suddenly realized she didn't have a boyfriend because of the way she dressed. And the more she thought about it, the more she realized that such outfits said a lot about her life-romantic and otherwise.Now, in her first book, the acclaimed blogger and fashion darling recounts her most significant memories through the lens of her sartorial choices. With her signature sass, blunt honesty, and some personal photos, Leandra shares details of the night she lost her virginity right down to the pair of white tube socks she forgot to take off, as well as when and why she realized her grandma's vintage Hermès ostrich skin clutch could hold much more than just keys and a cell phone. Through it all, she proves you don't need to compromise even your most repellent qualities to find your way into that big white dress (and an organza moto jacket). See? You can have your yeti and wear it, too.Showcasing ...

  • Brand: Grand Central Publishing
  • ASIN: 1455521396

Shimmering Images: A Handy Little Guide to Writing Memoir

Shimmering Images: A Handy Little Guide to Writing Memoir

Rich, funny, and moving personal narratives depend on a few key moments in time to anchor the story and give it impact. Shimmering Images teaches the aspiring memoirist how to locate key memories using Lisa's technique for finding, linking, and fleshing out those vibrant recollections of important moments and situations. Shimmering Images will address:*the difference between memoir and autobiography*how to claim your voice*the art of storytelling*honesty, truth, and compassion in writing*authentic dialogue and the need for specificityReaders will learn how to craft a short piece of narrative nonfiction grounded in their core memories and master a technique they can use over and over again for writing other narratives.A must-have book for anyone who has treasured Bird by Bird by Anne Lamott or Writing Down the Bones by Natalie Goldberg.

  • Brand: Lisa D Norton
  • ASIN: 0312382928

Knitting Fabric Rugs: 28 Colorful Designs for Crafters of Every Level

Knitting Fabric Rugs: 28 Colorful Designs for Crafters of Every Level

With just a few tools and fabric, Karen Tiede gives you directions for making 28 different rugs with designs that use age-old motifs, including stripes and spirals; traditional quilt patterns, such as tessellations and log cabin designs; and freeform inventions. She shows how to create a wide range of color modulations, as well as different shapes, from rectangles to circles. The results are beautiful, one-of-a-kind floor coverings and wall hangings that are perfect for your space and taste.

  • ASIN: B013FD18EK

What's So Funny About Getting Old

What's So Funny About Getting Old

One bonus of getting older is that it gives us a great perspective on life ...and that includes plenty of humor! This collection of cartoons, quips, quotes, and insights introduces a new comedy genre: elderhumor. It captures the wry hilarity of our real-life sitcoms. Generational vocabulary gaps, miscommunications, preoccupation with health and comforts, foibles, disguises (for aging), even physical limitations -- all can have their funny sides when we're laughing at ourselves.One bonus of getting older is that it gives us a great perspective on life ...and that includes plenty of humor! This collection of cartoons, quips, quotes, and insights introduces a new comedy genre: elderhumor. It captures the wry hilarity of our real-life sitcoms. Generational vocabulary gaps, miscommunications, preoccupation with health and comforts, foibles, disguises (for aging), even physical limitations -- all can have their funny sides when we're laughing at ourselves. This book, a light-hearted gift for anyone who's 50-plus, is a memoryjogger too. Remember the Katzenjammer Kids? Jack Armstrong? Apple Mary? Check out your friends' ages by their responses to a "Vanishing Words" test (examples: "spider," "broomstick skirt," "running board," "the shag"). If you're still calling the refrigerator an "ic...

  • Brand: Fischer Ed Noland Jane Thomas
  • ASIN: 1481407228
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