The Ultimate Guide to Video Game Writing and Design

The Ultimate Guide to Video Game Writing and Design

• Authors are top game designers• Aspiring game writers and designers must have this complete bibleThere are other books about creating video games out there. Sure, they cover the basics. But The Ultimate Guide to Video Game Writing and Design goes way beyond the basics. The authors, top game designers, focus on creating games that are an involving, emotional experience for the gamer. Topics include integrating story into the game, writing the game script, putting together the game bible, creating the design document, and working on original intellectual property versus working with licenses. Finally, there’s complete information on how to present a visionary new idea to developers and publishers. Got game? Get The Ultimate Guide to Video Game Writing and Design.

  • Brand: Flint Dille
  • ASIN: 158065066X

Engineering Writing by Design: Creating Formal Documents of Lasting Value

Engineering Writing by Design: Creating Formal Documents of Lasting Value

Engineers are smart people. Their work is important, which is why engineering material should be written as deliberately and carefully as it will be read. Engineering Writing by Design: Creating Formal Documents of Lasting Value demonstrates how effective writing can be achieved through engineering-based thinking. Based on the authors’ combined experience as engineering educators, the book presents a novel approach to technical writing, positioning formal writing tasks as engineering design problems with requirements, constraints, protocols, standards, and customers (readers) to satisfy. Specially crafted for busy engineers and engineering students, this quick-reading, conversational text: Describes how to avoid logical fallacies and use physical reasoning to catch mistakes in claims Covers the essentials of technical grammar and style as well as the elements of mathematical exposition Emphasizes the centrality of the target audience, and thus the need for clear and concise prose Engineering Writing by Design: Creating Formal Documents of Lasting Value addresses the specific combination of thinking and writing skills needed to succeed in modern engineering. Its mantra is: to write like an engineer, you must think like an engineer. Featuring illustrative examples, chapter summ...

  • Brand: Michael J Cloud Edward J Rothwell
  • ASIN: 1482234319

Copywriting: Successful Writing for Design, Advertising and Marketing

Copywriting: Successful Writing for Design, Advertising and Marketing

Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. With insightful interviews from leading copywriters, as well as illustrated case studies of major brands, this new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs, company magazines, and internal communications.

  • Brand: Mark Shaw
  • ASIN: 1780670001

Writing Design: Words and Objects

Writing Design: Words and Objects

Writing Design provides a unique look at the process and consequences of converting the material properties of designed goods into verbal or textual description. It examines how we learn about the objects that surround us: we gather sensory information by viewing and using objects, but we also learn about objects through the written and spoken word, from product labels, store signage, and recommendations from friends, social media and traditional media. Even as design commentators have become increasingly preoccupied with issues of mediation, the intersection of design and language has remained, heretofore, under-explored. Issues discussed in this book include the role of text in informing design consumption, designing with and through language, and the challenges and opportunities raised by design without language. Bringing together a wide range of scholars and practitioners, Writing Design reveals the difficulties, ethics and politics of writing about design.

  • Brand: Brand: Berg Publishers
  • ASIN: 1847889557

Writing for Design Professionals: A Guide to Writing Successful Proposals, Letters, Brochures, Portfolios, Reports, Presentations, and Job Applications

Writing for Design Professionals: A Guide to Writing Successful Proposals, Letters, Brochures, Portfolios, Reports, Presentations, and Job Applications

How well do you write? Written and oral communication play a vital role in advancing the careers of design professionals (and students), yet few design schools offer training, and few resources exist to help designers improve their writing skills. Now in its second edition―updated and expanded to address such issues as email etiquette and Web-based marketing, communication, and job searches―the best-selling Writing for Design Professionals is the standard guide for mastering the complexities of effective writing in professional practice. Stephen A. Kliment explains the principles of clear writing, from the formal “Dear Ms. Jones: I recently visited Polk Street Elementary School, and I agree the facility urgently needs to be modernized to make way for the progressive teaching techniques you have planned for your school district.... I believe that my firm, Izumi Associates, can make this happen” to the punchy remarks of the late William Caudill, “Say ‘frog,’ we’ll jump.” Dozens of sample letters, proposals, brochures, reports, book reviews, oral presentations, staff communications, and more―all drawn from the world of practice, and in both print and electronic formats―guide readers through the ins and outs of composing the end-products of writing. Writing for ...

  • ASIN: 0393731855

Communications Writing and Design: The Integrated Manual for Marketing, Advertising, and Public Relations

Communications Writing and Design: The Integrated Manual for Marketing, Advertising, and Public Relations

Communications Writing and Design is an integrated, project-based introduction to effective writing and design across the persuasive domains of communication. Build a strong foundation of core writing and design skills using professionally-designed examples that illustrate and reinforce key principles Readers learn and analyze techniques by creating 15 projects in marketing, advertising, PR, and social media with the help of strategy suggestions, practical tips, and professional production techniques Written by an experienced professional and teacher, with a focus on the cross-disciplinary nature of contemporary communication work Learning is reinforced through a variety of pedagogical features: learning objectives, helpful mnemonics, real-life projects and applications, chapter references for further study, and end-of-chapter summaries and exercises A companion website with multimedia slides, exam questions, learning videos, and design guides provides additional learning tools for students and instructors

  • ASIN: 1119118875

Design Writing Research

Design Writing Research

Design Writing Research is a highly acclaimed critical study of graphic design and typography. Profusely illustrated and beautifully produced, it makes a vital contribution to design studies and is an invaluable source for anyone interested in the art and history of books, letter forms, symbols, advertising, and theories of visual and verbal communication. A section on Theory considers the centrality of the written and printed word to post-structuralism and deconstruction. A wide range of design practices are discussed, from the history of punctuation and the origins of international pictograms to the structure of modern typography. A section on Media looks at the role of design in mass communications with erudite essays on stock photography, visual journalism, illustration, advertising and vernacular design cultures. The book closes with History, a section organized as a time-line spanning 200 years of design in America. These historical case studies show how the modern profession of graphic design emerged in response to cultural, political and economic developments in the US. The authors of this new edition, now published for the first time in paperback, have fuelled great interest in the theoretical aspects of design and prompted innovation in design practice.

  • Brand: Brand: Phaidon Press Inc.
  • ASIN: 0714838519

Slay the Dragon: Writing Great Video Games

Slay the Dragon: Writing Great Video Games

Writing for the multibillion-dollar video-game industry is unlike writing for any other medium. Slay the Dragon will help you understand the challenges and offer creative solutions to writing for a medium where the audience not only demands a great story, but to be a driving force within it. Aimed at traditional writers who want to learn interactive narrative as well as game creators who want to tell better, more emotionally involving stories, the book is written by two creative veterans of both Hollywood and "Nerdyhood." Through lively discussions and self-paced-exercises, Bryant and Giglio step you such topics as: the "no-act" structure of video games; writing great game characters; making gameplay emotionally meaningful; and bringing your game world alive.

  • Brand: Bryant Robert Denton
  • ASIN: 1615932291

Making the Common Core Writing Standards Accessible Through Universal Design for Learning

Making the Common Core Writing Standards Accessible Through Universal Design for Learning

Unlock hidden writing skills in all learners through UDL! The Common Core State Standards (CCSS) for writing are promising but are challenging to implement, especially for struggling students. Sally A. Spencer demonstrates the promise of Universal Design for Learning (UDL) as a framework for making the CCSS writing and language standards accessible to all kids. Educators who utilize these strategies will know: How to leverage the strengths of students to optimize writing instruction and overcome their weaknesses The ways UDL can minimize the roadblocks in CCSS implementation How to - and how not to - use technology to teach writing and language conventions

  • Brand: Sally A Spencer Nancy J Aguinaga
  • ASIN: 1483369471

The Complete Guide to Writing Questionnaires: How to Get Better Information for Better Decisions

The Complete Guide to Writing Questionnaires: How to Get Better Information for Better Decisions

This book is a user-friendly, comprehensive guide for planning and writing questionnaires for survey research. It includes specific guidelines on how to make questions clear, answerable, easy and unbiased. It also has guidelines on how to ask people to select from a list, rate things on a scale, and answer open-ended questions. It also has a review of how to properly pretest a questionnaire, commonly known as cognitive interviewing.

  • Brand: Harris David F
  • ASIN: 0615917674
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